Tuesday, December 09, 2008

Trousers take over the dhoti

The Economic Times of December 6, 2008 reported that 55% of all
readymade trousers sold in India were sold in rural areas. This is
good news. It shows the depth of our retail market, the increased
prosperity of the rural areas and a welcome spread of modernization.

Some may bemoan the erosion of our ethnic culture. But since most of
the people who will so crib, will do so while wearing western clothes,
we needn't take them seriously.

Now the only people wearing dhotis would be the smart set. Like
friend Amir!